Why the Number of THC Milligrams Doesn’t Predict Intoxication

You’ve probably seen it… THC gummies with 10 milligrams, 50 milligrams, 100 milligrams, or packages that advertise 1,500, 2,500, or 5,000 milligrams per package. Obviously, the bigger the number the easier they are to sell, and for more money. It’s Marketing 101. The problem is… that’s all it is: marketing. We’ve all been trained over […]
Why the THC Gummy Market Is Fundamentally Broken

The THC gummy market isn’t broken because it wants to be, or has to be. It’s broken because its been pushed in the wrong direction by multiple forces with competing demands.
Why Everyone is Microdosing THC — And It’s Not for the Reason You Think

Microdosing THC is what rational people do when they don’t know and can’t trust the dosage, and it will remain popular for the same reason people put their toes in the water before jumping in… it’s safer.